The Branded Agency

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CBD Unwrapped: How Traditional's Branding Came to Life with The Branded Agency


What We Did
Brand Positioning 
Brand Identity
Brand Bible and Guidelines

traditional.com

In the midst of the explosive growth of the CBD and cannabis industry, it's more important than ever for brands to establish a unique and trustworthy identity. That's where Traditional comes in - as a provider of the cleanest and most innovative cannabis products, their hand-grown, exclusive strains from LA are in a league of their own. But with so many new players entering the market, it's crucial for Traditional to stand out with a strong brand identity that communicates their values and sets them apart.

At The Branded Agency, we specialize in CBD and cannabis branding, and we were thrilled to help Traditional develop a clear brand message that would resonate with their audience. Through a comprehensive process that included developing a brand purpose, bible, and guidelines, as well as custom iconography and visual direction for photography, social, and web, we were able to create a brand identity that truly reflects Traditional's quality-driven and passionate approach to cannabis.

Thanks to our work with Traditional, their brand is now positioned for success and ready to take their business to new heights. Whether you're an established player in the cannabis industry or a newcomer looking to make a splash, The Branded Agency has the expertise and experience to help you build a brand that truly stands out.

Brand Guidelines

When it comes to CBD branding and cannabis, a strong and consistent brand identity is key to establishing trust and authority in a crowded and competitive market. That's where brand guidelines come in - they provide a roadmap for ensuring that every aspect of a brand's visual identity is cohesive and aligned with its core values and messaging.

For Traditional, we developed a comprehensive set of CBD guidelines and cannabis guidelines that help to organize and solidify their brand identity. The guidelines include pages dedicated to the brand's logo guidelines, colour palette, typography, photography, and more. Each page is meticulously crafted to explain the process and inform the reader of the steps to using elements of the brand identity.

By following these guidelines, Traditional can ensure that every touchpoint of their brand - from their website and social media presence to their packaging and promotional materials - is consistent and on-message. This level of consistency and attention to detail is crucial in building a brand that customers can trust and rely on.

At The Branded Agency, we understand the importance of CBD branding and cannabis guidelines, and we have the expertise to help brands like Traditional create a brand identity that truly resonates with their audience. With our help, you can establish a cohesive and compelling visual identity that sets you apart from the competition and builds long-lasting relationships with your customers.